Image of wildflowers with a pale blue sky background

Sustainable Flowers

We’re passionate about bringing you beautiful blooms that are kind to the planet, that’s why we work closely with our trusted growers, Flamingo, to ensure our flowers are grown sustainably.


  • Sustainable Flowers, Grown with Care

    At Serenata Flowers, we believe beauty shouldn’t come at the planet’s expense. That’s why we work with trusted growers like Flamingo, who share our passion for sustainability and responsibility. Together, we bring you stunning flowers that are as kind to people and the planet as they are to your home.

  • How We Make a Difference

    • Water Management: Flamingo use innovative closed loop irrigation and wetland schemes to recycle water and protect local ecosystems, ensuring every drop is used wisely. 
    • Energy Conservation: From solar power to energy-efficient technology, Flamingo make sure to invest in conserving energy.
    • Environmental Projects: Reducing waste is important to us and Flamingo. Old greenhouse plastics are reused to make fence posts that fence ecosystems and protect wildlife.
    • Empowering Workers and Communities: Behind every bouquet is a community supported with healthcare, education and fair opportunities. Together with Flamingo, we're proud to help create lasting, positive change where our flowers are grown.
    • Corporate Social Responsibility: Flamingo take their responsibilities to customers, staff, investors and the environment very seriously, committing to delivering the following 6 values: Freedom, Integrity, Responsibility, Mutuality, Innovation, and Quality.
  • Blooms That Feel Good to Give

    When you choose to buy sustainable flowers, you're not just sending a bouquet, you’re supporting greener farming and empowered communities. Beautiful flowers, grown with integrity.